{"id":1524241,"date":"2023-07-12T08:47:50","date_gmt":"2023-07-12T12:47:50","guid":{"rendered":"https:\/\/www.practicalecommerce.com\/?p=1524241"},"modified":"2023-07-13T03:52:15","modified_gmt":"2023-07-13T07:52:15","slug":"charts-u-s-retail-trends","status":"publish","type":"post","link":"https:\/\/www.practicalecommerce.com\/charts-u-s-retail-trends","title":{"rendered":"Charts: U.S. Retail Trends July 2023"},"content":{"rendered":"

Every two weeks the U.S. Census Bureau assesses the state of the U.S. economy in the “Business Trends and Outlook Survey<\/a>,” with the aim of providing timely economic data and expectations of business owners and managers.<\/p>\n

The survey queries approximately 1.2 million companies and collects info on a range of variables, such as current performance, revenue changes, employment, working hours, operating status, supply chain impacts, demand, and prices.<\/p>\n

The survey’s retail sector consists of businesses selling merchandise to consumers without significant transformation of the products. The sector has two primary types: store retailers and non-store retailers.<\/p>\n

Store retailers operate fixed physical locations and typically use mass-media advertising to draw customers. Non-store retailers serve the public through alternative methods \u2014\u00a0 infomercials, direct response through media channels, electronic catalogs, door-to-door sales, in-home demonstrations,\u00a0 and more.<\/p>\n

In July 2023, 16.2% of surveyed retail businesses \u2014 store and non-store \u2014 considered their current performance as above average. Only 6.3% characterized their performance as excellent.<\/p>\n