{"id":1531126,"date":"2023-12-13T09:17:05","date_gmt":"2023-12-13T14:17:05","guid":{"rendered":"https:\/\/www.practicalecommerce.com\/?p=1531126"},"modified":"2024-03-27T08:45:36","modified_gmt":"2024-03-27T12:45:36","slug":"charts-ecommerce-in-asia","status":"publish","type":"post","link":"https:\/\/www.practicalecommerce.com\/charts-ecommerce-in-asia","title":{"rendered":"Charts: Ecommerce in Asia 2023"},"content":{"rendered":"<p>Statista projects the number of ecommerce buyers in Asia to grow by approximately 52% from 2023 to 2028, from roughly 1.33 billion to 2.03 billion. <a href=\"https:\/\/www.practicalecommerce.com\/charts-retail-trends-in-china\">China alone<\/a> has 884 million online shoppers in 2023; the U.S. has 254 million. Statista defines &#8220;ecommerce&#8221; as the sale of physical goods via a digital channel to end consumers (not businesses).<\/p>\n<div id=\"everviz-jwk7D4waq\" class=\"everviz-jwk7D4waq\"><script src=\"https:\/\/app.everviz.com\/inject\/jwk7D4waq\/?v=6\" defer=\"defer\"><\/script><\/div>\n<p>&#8211;<\/p>\n<p>Insider Intelligence <a href=\"https:\/\/www.insiderintelligence.com\/content\/southeast-asia-ecommerce-forecast-2023\">forecasts<\/a> the growth rate of retail ecommerce sales in Southeast Asia \u2014 <a href=\"https:\/\/www.practicalecommerce.com\/indonesia-an-overlooked-ecommerce-market\">Indonesia<\/a>, Malaysia, Phillippines, Singapore, Thailand, Vietnam \u2014 to decline from 21.6% in 2022 to 13.5% in 2023, asserting &#8220;mounting global economic uncertainties.&#8221;<\/p>\n<div id=\"everviz-mRh7dUrtO\" class=\"everviz-mRh7dUrtO\"><script src=\"https:\/\/app.everviz.com\/inject\/mRh7dUrtO\/?v=7\" defer=\"defer\"><\/script><\/div>\n<p>&#8211;<\/p>\n<p>SimilarWeb estimates Shopee to be the most trafficked online marketplace in <a href=\"https:\/\/www.practicalecommerce.com\/southeast-asia-tops-worldwide-ecommerce-growth\">Southeast Asia<\/a>, with 407 million visits in August 2023, followed by Tokopedia with 138 million August visits and Lazada with 129 million.<\/p>\n<div id=\"everviz-r2Mn4Y2ea\" class=\"everviz-r2Mn4Y2ea\"><script src=\"https:\/\/app.everviz.com\/inject\/r2Mn4Y2ea\/?v=5\" defer=\"defer\"><\/script><\/div>\n<p>&#8211;<\/p>\n<p>Lazada and Shopee are prominent in most Southeast Asian nations.<\/p>\n<div id=\"everviz-pemT-oVC9\" class=\"everviz-pemT-oVC9\"><script src=\"https:\/\/app.everviz.com\/inject\/pemT-oVC9\/?v=7\" defer=\"defer\"><\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The number of ecommerce shoppers in Asia will grow by 52% from 2023 to 2028, although the rate of growth is slowing.<\/p>\n","protected":false},"author":2426,"featured_media":1342240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[58306],"tags":[58315],"class_list":["post-1531126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cross-border","tag-charts",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.2 (Yoast SEO v25.2) - 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